Free advertising economics check
NOK 0
Calculate CAC, ROAS, POAS, break-even and contribution margin after advertising costs.
Advertising
From advertising cost to contribution margin.
Smie connects channels, measurement and follow-up so you can scale profitably.
Free and calculated locally.
Free tool
Find the threshold before increasing spend.
Enter advertising spend, orders or won customers, first-order or contract value and contribution margin before advertising. The check calculates CAC, ROAS, POAS, break-even and contribution margin after advertising costs, then identifies the right starting scope.
From the first check to management
Five steps from advertising economics to ongoing management.
Start at the step required by the numbers and measurement foundation.
Advertising Review
From NOK 15,000
The Review verifies the measurement chain, unit economics, account structure and priorities, then sets the build or management scope.
Foundation or Ads-ready
From NOK 25,000 / from NOK 45,000
Build the measurement foundation, then add accounts, server flow, a page or a creative baseline in Ads-ready.
Three-month Managed Test
NOK 12,900/month
Build and manage Google and Meta campaigns with weekly budget decisions and monthly reconciliation.
Channel or Growth System
From NOK 18,000/month + performance share / from NOK 35,000/month + performance share
Choose Channel to operate one or two paid channels. Choose Growth System when CRM, margin and sales outcomes must direct the work.
Managed scaling for three months
The Managed Test scales advertising with the numbers on the table.
For three months, Smie builds and manages Google and Meta campaigns. Weekly budget decisions use verified conversion and contribution-margin signals alongside delivery capacity. The three-month evaluation brings together ad spend, sales and contribution margin after advertising costs and sets the next management scope.
NOK 12,900/month
Managed for three months
- Google and Meta campaigns built, launched and optimised
- Campaign structure with named audiences, messages, budgets and conversion signals
- One agreed creative testing cadence
- An asynchronous weekly optimisation and scaling loop
- Monthly reconciliation to contribution margin
- The measurement chain is checked throughout
Ongoing management after the Managed Test
Choose by how much of the sales journey needs to be connected.
From NOK 18,000/month + performance share
Advertising Channel
For companies whose product, delivery, checkout or lead follow-up already works.
- Management of one or two paid channels
- Measurement, budget control and cadence
- Creative and landing-page tests
- Weekly budget decisions
- Monthly reconciliation to contribution margin
Example: an online store has dependable logistics and checkout, and wants Meta and Google managed as one measured test loop.
From NOK 35,000/month + performance share
Advertising Growth System
For companies whose profitability depends on what happens after the click.
- Everything in Advertising Channel
- CRM or order margins as the management signal
- Follow-up and response time
- Offer, checkout and sales steps
- Measurement through to a won sale or order
Example: a lead business can count forms but cannot connect each ad and response time to won revenue.
Ready to scale
Seven signals show when advertising can scale profitably.
Advertising fits when the company can turn findings into action.
An offer customers already choose
Known margins, returns and delivery costs
Capacity to deliver when demand increases
Fast follow-up of qualified enquiries
Access to order, CRM or sales outcomes
Decisions and approvals within two working days
Capacity or budget for new creative concepts and variants each month